Book: “Smart Marketing For
the Small Firm Lawyer” Order Form
Author:
Kenneth
A Vercammen
Sponsor(s):
Solo,
Small Firm and General Practice Division
Publisher(s):
ABA
Book Publishing
ISBN:
978-1-62722-484-0
Product
Code: 5150468 2014, 156 Pages, 7 x 10
Marketing is essential to the growth of any
enterprise. There are many low-cost and no-cost opportunities that exist. This
book explores today’s marketing landscape and outlines its many facets for you
in concise and easy to understand terms.
Additional Information
•Table of Contents: TOC Smart Marketing
•About the Author: Kenneth Vercammen
•Preface: Intro-Smart
Marketing
•List
Price: $59.95
•ABA Price: $45.95
Because
you are a member, you are able to save on this order!
Item Details:
Any
business owner will tell you that marketing is vital to the success and growth
of a venture, and a law practice is no exception! This book thoroughly explores
today’s marketing landscape and outlines its many facets for you in concise and
easy to understand terms. This book will cover: Any business owner will tell
you that marketing is vital to the success and growth of a venture, and a law
practice is no exception! This book thoroughly explores today’s marketing
landscape and outlines its many facets for you in concise and easy to
understand terms. This book will cover: *Creating a blog for free *How to
leverage a wide array of social networking sites (like Facebook, Martindale
Hubble, Yelp, etc.) *Best practices for marketing within the law office
*Low-cost and no-cost marketing activities *Tips to increase your efficiency
and reach *And more! Included with this book is a helpful CD-ROM with digital
copies of all the exhibits used in the book and the various websites that are
referenced. Learn how to make the most the marketing opportunities that exist
with Smart Marketing for the Small Firm Lawyer.
Praise for Smart Marketing
for the Small Firm Lawyer:
"Vercammen's
new marketing book belongs in the tool box and library of every lawyer
regardless of firm size. Ken not only tells the lawyer WHAT to do, he shows the
lawyer HOW to do it."
Jay
Foonberg-Author of How to Start and Build a Law Practice, 5th Ed